Link in Bio Examples: 8 Page Blueprints by Goal
Most link in bio examples are galleries of famous accounts, which offer link in bio inspiration but are hard to learn from. You can see that a page is attractive, but not why its links are in that order, or whether it would suit a business like yours.
So this guide takes a different route, with bio page layouts you can reuse. Here are eight page blueprints, each built around one goal, with a block-by-block order you can copy and adapt. These are illustrative samples we wrote for this article. They aren’t real customer pages, and the names and details are made up.
How to read these blueprints
Each blueprint lists its blocks from top to bottom, as a visitor would see them on a phone. Every blueprint also explains the reasoning, since that’s the part you can carry over to your own page.
All eight can be made with basic blocks: link buttons, headers, text, an image gallery, a contact form, a gated file download and a WhatsApp button. Where a blueprint mentions a booking or shop page, that’s an external service that the button links to.
If you need the principle behind the order first, read about what belongs on the page.
Blueprint 1: bookings first
Sample: Meera, career coach. Goal: more discovery calls.
- Link: “Book a free 20-minute call” (opens her scheduling page)
- Text: who she helps and what the call covers, in two lines
- File download: “5 questions to ask before changing jobs” (email required)
- Contact form: for people with a specific question
- Social icons
Why it works: ready visitors can act at once, while the free guide catches everyone who isn’t ready for a call yet.
Blueprint 2: list growth
Sample: Daniel, newsletter writer. Goal: more subscribers.
- File download: “The 10-minute budget template” (email required)
- Text: what subscribers get, and how often
- Link: “Read last week’s issue”
- Link: “Most popular issue of the year”
- Social icons
Why it works: the sample issues let people judge the quality before they hand over an email address.
Blueprint 3: portfolio-led
Sample: Aisha, illustrator. Goal: commission enquiries.
- Text: “Commissions open: August and September”
- Image gallery: six best pieces, in a slider
- Contact form: “Tell me about your project”
- Link: “Print shop”
- Social icons
Why it works: artwork sells itself, but only if the status comes first. Stating whether commissions are open saves everyone time.
A working photographer may want the reverse of this layout, with enquiries above the gallery so people don’t get lost browsing. If you shoot for clients, our guide to automation for photographers covers the DM side of that work.
Blueprint 4: local business
Sample: Corner Bakery, a neighbourhood shop. Goal: orders and visits.
- WhatsApp button: “Order a cake” (with a pre-filled first message)
- Text: opening hours
- Link card: “Find us on Maps”
- Image gallery: this week’s specials
- Header: “More”
- Link: full menu
- Social icons
Why it works: it answers a customer’s practical questions in the order they tend to ask them. The map entry is a link card that opens in the visitor’s maps app.
Blueprint 5: affiliate picks
Sample: Rohan, tech reviewer. Goal: clicks on recommendations.
- Text: a short, plain disclosure that he earns a commission on purchases
- Header: “Home office”
- Links: three recommended products
- Header: “Travel”
- Links: three recommended products
- Link: “How I test things”
Why it works: headers turn a long list into something people can scan. The disclosure comes first, where it’s hard to miss, in plain words. The FTC’s guidance asks for clear and conspicuous disclosure, says the closer it is to the recommendation the better, and warns that people may not understand “affiliate link” by itself. Check the rules for your own country.
Blueprint 6: launch week
Sample: Lena, skincare brand founder. Goal: launch-day sales.
- Link: “Shop the new serum” (opens the store)
- Text: what it is and why it’s different, in two lines
- Image gallery: product photos
- Contact form: questions before buying
- Link: “Full shop”
Why it works: this page has been stripped down for one week. Once the launch ends, “Full shop” goes back to the top. It’s also useful to keep the launch page and regular page separate if your tool allows it.
Blueprint 7: event promotion
Sample: Open Mic Night, a monthly event. Goal: ticket sales.
- Link: “Get tickets” (opens the ticket seller)
- Text: date, time and place
- Link card: “Find the venue”
- YouTube card: “Watch last month’s highlights”
- WhatsApp button: questions on the night
Why it works: an event page has to answer “when, where, how much” immediately, and the video reassures anyone who’s never been. The YouTube entry is a card that opens the video, not a player on the page.
Blueprint 8: WhatsApp-first
Sample: Sana, home tutor. Goal: parents getting in touch.
- WhatsApp button: “Ask about a trial class”
- Text: subjects, ages and area covered
- File download: “Sample lesson plan” (no email required)
- Contact form: for those who’d prefer not to chat
- Link card: “Find the study centre”
Why it works: if your customers already prefer WhatsApp, a form-first page adds friction. The form stays as an alternative, for anyone who’d rather not share a phone number.
Choosing and adapting one
These link in bio examples only help if you adapt them, so start by choosing the closest one:
| If your main goal is… | Start from |
|---|---|
| Calls or consultations | Blueprint 1 |
| An audience you own | Blueprint 2 |
| Enquiries for creative work | Blueprint 3 |
| Local customers | Blueprint 4 |
| Recommendation clicks | Blueprint 5 |
| One product launch | Blueprint 6 |
| One event | Blueprint 7 |
| Conversations on WhatsApp | Blueprint 8 |
Then adapt it in three steps:
- Swap the top block for your own main offer, with a label that says what happens.
- Remove what you don’t need. Fewer blocks are usually better than filling every slot.
- Open it on your phone and ask whether someone new would understand what to do within a few seconds.
Your page’s length will vary with the goal, so shorten your draft until each block earns its place. To see how these goals can connect with DM automation, Instagram workflow examples shows the other half of the picture.
FAQ
What makes a good link in bio?
A good page has one clear priority, labels that say what happens next and nothing that distracts from the goal. It’s easy to read on a phone, and it stays up to date. Attractive design helps, but clarity matters more.
Can I copy a link in bio layout?
Copying a structure is fine and quite sensible. Layout ideas like “offer first, contact last” are common practice. Do use your own wording, images and branding, since copying someone else’s text or photos can create problems and won’t help you stand out.
How long should the page be?
As short as your goal allows. A single-offer page may need only three or four blocks, while a recommendations page can reasonably run longer if headers keep it organised. If visitors can’t find what they came for within a few seconds, shorten it or group it.
Build your version
Pick the closest blueprint and treat it as a first draft. You’ll learn more from a page that real visitors use than from more research. When you’re ready, you can build one of these blueprints in BioFlow, using a full page walkthrough as your guide. There’s more on how creators use CommentLink too.
Turn a blueprint into a real page
Pick a goal and build it in BioFlow, using links, a form, downloads and a WhatsApp button.
Build one of these blueprints in BioFlow